Adwords Campaign Strategy

Here are my notes from the Adwords Campaign Strategy that I have, figured I would post them even if we are not going through with this.

Keyword Planning for Adwords Campaign

• google shopping feed
  • 1,900 avg. monthly volume
  • medium competition
  • suggested bid $8.03
  • notes: we already organically rank well for this keyword, no need to pay for this keyword phrase
• product feed
  • 880
  • medium
  • $4.68
• google data feed
  • 170
  • low
  • $5.15
  • I suggest we don't pay for this keyword considering the low volume of searches per month
• google merchant feed
  • 720
  • low
  • $3.93
  • This seems like a good keyword to attack
• google feed
  • 2,900
  • low
  • $3.33
  • low bid suggestion for decent search volume
• shopping feed
  • 720
  • low
  • $4.17
• google products feed
  • 170
  • low
  • $3.26
  • Low search volume, would be good to attack organically instead of paid
• google shopping data feed
  • 90
  • medium
  • $7.65
  • organic content
• google shopping categories
  • 590
  • low
  • $2.84
  • This could be good paid and organic content. We can explain how you can map the exact categories google uses in their merchant center.
• product data feed
  • 140
  • medium
  • $4.06
• google product listing
  • 170
  • low
  • $2.02
  • "list your products with ease using Google Shopping Feed"
• xml product feed
  • 70
  • low
  • $1.50
• data feed management
  • 170
  • medium
  • $9.90
• google shopping ads
  • 880
  • low
  • $8.66
• google shopping feed specs
  • 110
  • low
  • no suggested bid
  • low search volume
• product feed specification
  • 170
  • low
  • $7.42
• google shopping feed specification
  • 210
  • low
  • no suggested bid
  • "Google Shopping Feed has the specification already pre-built"
• google product category list
  • 140
  • low
  • $3.00
• google shopping tool
  • 170
  • medium
  • $3.37
• magento extension
  • 8,100
  • low
  • $7.31
• magento demo store
  • 880
  • low
  • $4.32
  • This is more for Xtension Galaxy as a whole.
• magento addons
  • 390
  • low
  • $7.88
• magento google shopping
  • 390
  • low
  • $4.32
• google shopping magento
  • 260
  • low
  • $3.99

CC: Matt MacDougall Jeff Springer (Unlicensed) Here's some research I have for adwords and keyword planning. Not currently working on this at this time but wanted to make sure the notes were on wiki. Thanks!